BOARD ADVISOR | Catherine A. Allen
Catherine A. Allen serves as CEO of BITS, the Technology Group for
The Financial Services Roundtable. The BITS Board is made up of the
Chairmen and CEOs of 20 of the largest U.S.-based financial services
companies, as well as representatives of the American Bankers
Association (ABA) and the Independent Community Bankers of America
(ICBA). BITS' mandate is to foster the growth and development of
electronic commerce. BITS works in the areas of security, privacy,
standards, infrastructure development and strategic use of emerging
technologies.
Catherine founded The Santa Fe Group, a strategic consulting and
research firm that specializes in emerging technologies, innovation,
and alliances. She sits on the Boards of the Financial Services
Technology Consortium (FSTC) and MIST. Previously she was Vice
President, Business Development and Alliances, reporting to the Senior
Technology Officer of Citicorp, where her responsibilities included
developing and managing strategic alliances with technology and
telecommunications companies for new, technology-based products and
services. She represented Citibank as Founding Chair and President of
the multiple-industry-based Smart Card Forum. Catherine first joined
Citibank to head marketing and planning for the Enhanced Telephone, a
home-banking service offered over screen-based telephones. She
reported to the General Manager of the U.S. Card Products Group where
she had responsibility for strategic alliances and technology-based
new product development.
Prior to joining Citibank, from 1985-1989, Catherine was a Director
of Corporate Planning for Dun and Bradstreet, and she managed market
research and planning for the Donnelly Talking Yellow Pages. She also
served as a consultant to CBS, Inc. on new technologies and
international trade issues, while a professor at the American
University's Kogod College of Business Administration.
Catherine was named as one of "unsung heroes and rising stars"
in the country by FAST COMPANY magazine. She was singled out in the
December 1998 issue as an innovator on the "fast track" who
circumvents convention and stimulates creativity in the traditional
"risk-averse" world of banking. She is consulted as an authority on
the subject of e-commerce and smart cards. She has appeared on CNN,
ABC's "Good Morning America," CBS's "This Morning" and "Eye on
America," NBC News and NBC's "Dateline," PBS's "Nightly Business
News," and is quoted frequently in The New York Times, American Banker
and other industry publications.
Catherine was co-editor and author, with William Barr, of Smart
Cards: Seizing Strategic Business Opportunities (Irwin Professional
Publishing, 1997). She also collaborated on the recently published,
The Artist's Way at Work: Riding the Dragon-Twelve Weeks to Creative
Freedom (William Morrow and Co., Inc., 1998). She is co-author, along
with Julia Cameron and Mark Bryan. She holds a B.S. from the
University of Missouri, M.S. from the University of Maryland, and
completed doctoral work at the George Washington University. Catherine
is President and Chairman of the Board of the Mark Twain Research
Foundation.